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This book, “Entrepreneurial Management,” explores various topics related to entrepreneurship and management. It deals with the role of family involvement and CEO tenure in enterprise risk management within small and medium family enterprises. The book also examines the relationship between knowledge management and entrepreneurship, investigating the knowledge structure of entrepreneurship education and its impact on entrepreneurial intention. Furthermore, it explores the influence of customer relationship management on entrepreneurial marketing through a literature review. The book also discusses implementing turnaround strategies as an entrepreneurial process and examines how entrepreneurial decisions are influenced by the affordable loss heuristic from an economic well-being perspective. Additionally, it explores the connection between work engagement, employee satisfaction, and sustainable human resource management based on a study of Polish employees. The book also examines how founders' social identities shape their evaluation of opportunities and reviews existing literature on the relationship between small and medium-sized enterprises and growth. Furthermore, it proposes a systemic entrepreneurship activity model and explores the management priorities of digital health service start-ups in California. Lastly, it focuses on entrepreneurial experimentation in business model dynamics, driving innovation through managing entrepreneurial orientation, cooperation, and learning for the sustainability of companies in the energy sector. The intended audience for this book is academics, researchers, and professionals interested in entrepreneurship and management. It may also benefit graduate students and individuals seeking to enhance their knowledge and understanding of entrepreneurial practices. 

Entrepreneurial Management

SKU: 9788119523757
₹2,600.00Price
  • Author: Jonathan Stech

    ISBN: 9788119523757

    Subject: ECONOMICS/MANAGEMENT

                     BUSINESS STUDIES

    Binding: H.B

    1st Edition: 2024

    Pages: 264

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