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Qualitative enlargement in information technology and telecommunications has set in motive an electronic revolution in modern banking sector. Banks have invested heavily in developing computer-based services to deliver banking products and services in the hope of attracting customers to the new, cheaper service channel. After introduction of Automated Teller Machines (ATMs), banks prefer to render more services like funds transfers, issue of DDs, tax payments etc., through ATMs. In addition to this, on-line banking, tele-banking, PC-banking services are also expected to increase rapidly.

Consumer Awareness Towards E-Banking

SKU: 9789350562420
  • B.R. Reddy
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